
Pelumi designs systems and product experiences that make complex workflows feel effortless
Currently a Product Designer at Kuda, focused on design systems. Previously led product and marketing design at Lendsqr, and worked with PwC on digital transformation projects.
Case Studies
A closer look at how I solve complex product and business problems through design.
Helping lenders get started faster on Lendsqr's Admin Console
I worked on the redesign of the back office by establishing a proprietary design system and optimising key flows.
Research and Audit
Product Strategy
Information Architecture
UX Design
UI & Visual Design
Design Systems

Repositioning Lendsqr’s website for growth and clearer product storytelling
I led the redesign of Lendsqr’s website to improve user experience, drive organic traffic, and enhance lead generation.
Research and Audit
Information Architecture
Content Strategy
UX Design
UI & Visual Design
Prototyping

Designing an API gateway for Nigeria’s open banking ecosystem
I worked as a consultant for Open Banking Nigeria to design the system housing API standards for banking and financial institutions and third-party providers.
Research
Product Strategy
Information Architecture
UX Design
UI & Visual Design
Design Systems
Projects
Experiments, tools, and products I’ve built to explore ideas, workflows, and AI-assisted creation.
Writings
Thoughts on design systems, product design, AI, and the lessons I’m learning through my work.
Testimonials
Under my direct supervision, Pelumi led the design team on an industry-defining capital market product we were building. What stood out immediately was his elevated understanding of user-centred design principles as a tool for creatively delivering superior user experiences.
Philips Nwachukwu, Digital Incubation Lead at Trium Limited
Pelumi has an innate ability to transform complex ideas into beautiful user-friendly designs. His comprehensive understanding of user experience is evident in every project he undertakes.
I can confidently say that his creativity, attention to detail, and ability to think outside the box make him an invaluable asset to any design team.
I can confidently say that his creativity, attention to detail, and ability to think outside the box make him an invaluable asset to any design team.
Amanda Etuk, Cofounder at Messenger
During his time at PwC, Pelumi consistently impressed us with timely delivery and innovative thinking, inspiring us to deliver exceptional solutions. Personally, I learnt a great deal from his problem-solving approach and collaboration skills.
Abayomi Olowu, Lead Product Designer
Pelumi is a skilled and dedicated UI/UX designer who excels in his work with prompt delivery, creativity, and responsibility. He consistently produces high-quality results and is a valuable asset to any team with his expertise, professionalism, and commitment to success.
Unyime Tommy, Managing Partner at Assurdly